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2004

John Kenneth Gibson

Keeping Them in the Fold: A Case Study of Membership Retention in Five Congregations

Congregations lose an estimated 9% of their membership every year. This paper reviews the findings of numerous disciplines on the possible causes and processes of disaffiliation and affiliation from the denominational to the individual level. In person interviews with the staff and members of five churches provide real world insights into this topic. Finally, this study offers principles to retain members.